HAZZYS and paddington: an exciting fashion collaboration in korea
Paddington is partnering with luxury retailer HAZZYS in South Korea. HAZZYS brings a British touch to the brand, alongside a luxurious yet comfortable feel, which is very popular in Asia. The collaboration also perfectly encapsulates Korean fashion by creating a cute and effortless look using exclusive Paddington artwork.
The collaboration launched in May 2021 across HAZZYS’ chain of 35 stores in South Korea.
In this collaboration, Paddington becomes a fashion icon with this modern co-branded Paddington x HAZZYS apparel and accessories collection.